CRM/ Director

Job Description

CRM/ Director
The Howard Hughes name is synonymous with entrepreneurial vision, tenacity and a pioneering spirit—values still embodied by The Howard Hughes Corporation today. While Hughes’ passion for aviation and the silver screen are legendary, it was his investment in real estate that forms the bedrock of the company.  At the core of our DNA, we believe we can Make Life Extraordinary.  We strive to embody these same qualities for every individual that our company touches, from stakeholders to partners, from consumer to shareholder.
We believe in “Thinking Big” at The Howard Hughes Corporation.   We demand excellence and an unrelenting dedication to success.  Our mission is to be the pre-eminent developer and operator of master planned communities and mixed-use properties in the United States.  We create timeless places and memorable experiences that inspire people while driving sustainable, long-term growth and value. We create environments where people want to live, work, shop, dine and play from coast to coast.
The CRM/Salesforce Director role is responsible for guiding the Salesforce CRM platform at Howard Hughes technologically, strategically, and operationally, by bringing strong CRM leadership to the enterprise. The CRM/Salesforce Director will set and execute on a strategic vision and roadmap for the organization by collaborating with stakeholders and executive leadership. The role will act as a strategic thought partner and liaison between internal teams including but not limited to Sales, Accounting, Legal, Leasing, Marketing, Capital Markets, and Operations. The ideal candidate will have enabled multiple business processes on the salesforce platform and delivered working solutions, successfully served the various business leaders’ needs through effective dashboards and reports delivery. This role is both strategic and critical to HHC’s business needs.
The candidate will perform day-to-day activities that include managing enhancements of business processes and driving operational efficiencies across the organization. As is currently our primary system of record that supports not just sales roles but also functions as a platform for several critical operational business processes, the candidate will also serve as the subject matter expert (SME) for the administration of the platform and direct manager of a small Salesforce team. The candidate will be accountable for ensuring ongoing user adoption, support, training, architectural design, and custom dev activities as well as responsible for enhancements, upgrades, data conversations, release updates, and reporting for multiple departments.
  • 8-10 Years Salesforce Experience
  • 5+ Years Management Experience
  • Unique combination of being business-minded and highly analytical
  • Experience working with technical & functional resources and following an Agile based delivery methodology
  • Interface and partner with C-level Executives and Senior Management
  • Ability to understand the business, business needs and identify areas that can be optimized
  • Ability to think critically, solve problems, make decisions and build trust across the organization
  • Ability to guide team on multiple tasks and deliver results with aggressive timelines
  • Excellent interpersonal skills, as well as excellent communication skills, verbal and written
  • Demonstrate self-motivation and the ability to grasp concepts quickly
  • Limited travel to offices across the portfolio
  • Salesforce Certification required
  • Data Management tools (Examples: DataLoader, Jitterbit, Mulesoft)
  • Real Estate industry experience
  • Document Creation tools (Examples: Conga Composer, Drawloop)
  • Electronic Signature Management (Examples: DocuSign, EchoSign)
  • Marketing Automation Platforms (Examples: Marketing Cloud, Pardot, Marketo, Adobe)
  • Salesforce Service Cloud
  • Salesforce Community Sites
  • Salesforce CPQ
  • Salesforce Lightning
  • Tableau Reporting